Dear Mr Tan,
In your business simulation game, I find that if I increase the price and advertising, I usually get better profit. Is this correct?
REPLY
This is what the results appear to show, but up to a point. Beyond that point, you will get lower profit.
If you play the game a few times, you will get a "feel" for what the turning point is.
this is also what happens in the real business world. You need to get the "feel" based on experience.